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Insights & Ideas for Black Friday

Insights & Ideas for Black Friday

I recently attended a webinar through Shopify with some awesome speakers, including Canadian entrepreneur Mackenzie Yeates (Kotn). One key learning for me was the forced shift in behaviour for consumers across North America in 2020 (thank you COVID-19)…

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Creating Opportunities during A Pandemic

Creating Opportunities during A Pandemic

Global pandemic or not, at the end of the day a successful business comes down to real relationships – making new ones and maintaining existing ones. In mid-March 2020 we were all expecting (or experiencing) the worst, and some of those relationships gave us the hope required to keep going, from some of least expected people/companies too.

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Working From Home Culture

Working From Home Culture

To some people, my commute is unrelatable. As I move from my office to my kitchen, it takes me roughly two minutes, give or take, (some traffic delays caused by me). However, as of March 13, 2020, Due to the COVID-19 pandemic, the majority of Canadians have packed up their desks and moved them to their homes, too…

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The Social in Corporate Culture

The Social in Corporate Culture

What happens outside of the workplace stays outside of the workplace. When you leave your busy 9-5 job, it is up to you to decide what you do in your spare time. Whether you enjoy walking your dog, binging Netflix, or going out for a pint (or three), it is your personal choice to keep your private life…private. Yet what if this all changed, what if your private life started becoming the talk of the office?

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How-To Guide To Instagram Links

How-To Guide To Instagram Links

They say a picture speaks a thousand words, yet for Instagram, it speaks a billion. With over 1 billion active monthly users, the platform allows anyone to build a profile and finely curate an online brand. Through posts, stories, and selfies, Instagram is taking over the world of social media one double-tap at a time…

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Tik Tok or Not

Tik Tok or Not

In 2012, Twitter had an idea like no other.

The social media giant took a gamble and bought out a new social media platform under the name of Vine. As the platform grew and grew, it proved to be one of the first gold mines for Gen Z users. The concept was simple…

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(End of) Summer Social: Appreciation Party

(End of) Summer Social: Appreciation Party

On September 12th, we decided to give a toast to the end of summer with our very own Full Scoop Appreciation Party! Our business mission is focused on collaboration, because 2 (and some) heads are better than one. This party was the perfect example of collaboration at...

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Top 5 tactics to enhance your online engagement

Top 5 tactics to enhance your online engagement

We’ve seen many social platforms like MySpace and Vine, come and go, but we know that social media is here to stay, no matter what platform users are on.  How users engage with Brands on social media seems to change daily. Here are some best practices to keep users...

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