Insights & Ideas for Black Friday

Insights & Ideas for Black Friday

Written by: Toni Stratis, Marketing Pro I recently attended a webinar through Shopify with some awesome speakers, including Canadian entrepreneur Mackenzie Yeates (Kotn). One key learning for me was the forced shift in behaviour for consumers across North America in...
Consumer Behavior Impacts Retail Growth

Consumer Behavior Impacts Retail Growth

Some things never change. When looking to grow your business there are only 3 ways to do it. Find new customers, encourage them to visit more often/buy more or increase prices. Thanks to Neilson for helping us dive deeper into what consumers want in order to keep...